Branches and Activations Marketing Officer - Marketing & Corporate Communication

Main role

  • Support business strategy to well position the brand
  • Amongst competition via a well-structured branches network, multichannel communication and marketing operations by deploying latest banking communication approaches to ensure optimal customer experience.
  • Brand MIDBANK new/existing branches and ATMs and ensure MIDBANK image is maintained across all networks and supporting them with necessary marketing collaterals
  • Lead on and partner with a range of stakeholders: Branch managers, staff members, agencies, suppliers, designers, production houses and partner organizations to better position our branches brand image.
  • Support business requirements and goals and thinking of tools and projects to help them achieve their overall target and fulfill requirements.
  • Follow up on the production of branches’ marketing collaterals including signage, flags, posters, light boxes and roll ups in addition to branches’ digital screens and flyers availability.
  • Perform an ongoing inspection for all MIDBANK branches throughout the year to maintain the positive image of the network & and make sure they abide by the Marketing guidelines.
  • Seek opportunities for the best service providers in terms of materials’ quality & price and investigate competition.
  • Ensure compliance with all relevant CBE regulations.

Job requirements

  • Bachelor’s degree, preferably in Marketing and/or Communications
  • A clear understanding of Branches Network, Multichannel and marketing operations
  • 1 to 2 years of proven experience in Marketing
  • Strong communication skills, oral and writing
  • Strong Project management skills
  • Fluent in English and Arabic (written and spoken)
  • Must possess excellent organizational and planning skills
  • Provide exceptional customer service through professionalism, ownership and initiative
  • Show commitment to team through collaboration and positive, proactive communication

Interested candidates can send their updated resumes on recruitment@midbank.com.eg , and please mention the Job title and Job code in the subject of the e-mail.